Our Story
It’s funny where life takes you. And the “butterfly effect” moments that get you there. For instance, how does a little girl who loves to tap dance land a role as Chief Marketing Officer? Or a third grader who doesn’t speak English to become an Editorial Director? Or a teenager whose first job was a clerk in a union office to become a Top 100 Women in Fintech.
More on this group in a minute.
But first, we have a confession to make. Or two confessions, it seems.
- It’s true our vision is aspirational – Money sees no evil.
- It’s true our mission is principled – To transform the way investment money is perceived–as an opportunity for good.
Some might say we’re idealistic – and to that we say, “Thank you.”
You see, we value:
Respect
in the way people are treated
Activism
toward goals that benefit us all
Independence
in our pursuits
Community
as the way forward
Education
to bring about change
And, we believe our audience holds these values as well. Research reveals:
- Millennials and Gen Zers believe the world has reached a tipping point on issues such as racial justice, inequality and the environment.
- Women choose their investments based on their social or environmental impact, especially those between the ages of 30 and 40.
- Men are increasingly using impact investing as an alternative to charitable giving.
Honestly, we hope our audience flutters into our sphere, gains information and inspiration, and then lands with a bang in the investment community, one that creates big changes in the world.
Are you in?
